Multidisciplinary creative studio that is characterized by simple but innovative, timeless and functional designs. It was founded by Clara del Portillo and Álex Selma in 2006.
Throughout their career, they have received numerous and prestigious design awards worldwide. Among others, the Red Dot, the IF Design Award, the Good Design or the Wallpaper* Design Award.
Since 2014, they have collaborated as associate professors at CEU Cardenal Herrera University in Valencia.
Crea believes in the process of design as a result of the combination in between the needs of the user and the company requirements. Their goal in each project is to create the perfect match for both parts.
During the design process they study and implement objective aspects such as: functionality, price, materials and finishes; as well as subjective aspects such as emotions.
Their passion for design with more than 15 years of experience in the product design field, has given Crea the knowledge and skills needed to face any design challenge.
Claire is the co-founder of Fabra Davies, an Intuitive Brand agency based in Barcelona, Spain. The agency works internationally with Innovation and Design sectors in three key areas: Thought Leadership Events, Product Development and Branding. Clients include the United Nations, Amazon and Football Club Barcelona.